Best contact time is the time of the day when the recipient sends you the most emails.

For example, you may send bob@example.com several emails at different times of the day, but bob@example.com usually replies at 8:00am.

In that case, the report would show that the best contact time would be 8am, because that's the time when bob@example.com seems to be viewing his inbox, and is thus more likely to reply.
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